January Is Peak Diet Season — Here's How You Can Protect Teens

Each January, we're bombarded with diet ads and social media posts encouraging a "New Year, New You." And with the increased focus on GLP-1s for weight loss, it's harder than ever to escape. But how is it affecting teens? This HuffPost article puts a spotlight on the sneaky ways diet culture shows up for teens and features expert insight from Dr. Elizabeth Wassenaar.

Published: Jan 12, 2026

Like clockwork, the turn of the new calendar year always brings a slew of chatter about weight loss, diets and exercise. Whether it’s in the form of a friend’s social media post proudly claiming “new year, new me,” or an influx of ads from gyms, it can seem impossible to escape the topic of dieting this time of year.

For teens who are developing their identities and may already be struggling with body image issues, being surrounded by this pervasive talk of food and weight can be damaging.

“Teens [are] still in the vulnerable stage of figuring out their sense of self, [so] they can be very susceptible to the marketing ploys selling the idea that a ‘new you’ means changing your body,” Edie Stark, owner of Stark Therapy Group and Edie Stark Consulting, told HuffPost.

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